Why Paying Attention To The Fold Is Stupid

We’ve all heard the question before. “Where is the fold?” If you haven’t been asked this question before, consider yourself lucky. Wikipedia says… Read more…

Sensing Or Intuitive: Using Personas To Develop A User Interface

In Meyers-Briggs typology, as it pertains to information there are two types, “Sensing(S)” and “Intuitive(I)”. Neither is right or wrong they are just how we prefer to digest information. Read more…

Amazing Alternative Interfaces That Will Change Our Lives

Chances are over the last 30 or so years, you’ve sat at a desk typing on a keyboard in front of a monitor, and clicking around with a mouse to interface with technology. Oh sure mobile devices have been around for a while but only over the past 5 or so years has it been even close to an enjoyable experience. Today we have multi-touch devices and gaming systems like Nintendo Wii, but it’s what’s on the horizon that will change how we look at the user interface in a whole different way. Read more…

Why Your Next App Will Fail

There’s nothing wrong with launching a great product that can get better. By taking careful consideration to avoid these potential pitfalls, we bring ourselves one step closer to making sure your next app doesn’t fail. Read more…

Do UI Patterns Destroy Innovation?

Patterns are a great to use as inspiration and to see what has and can be done, but they are not the holy grail and by definition, using them is not being innovative. There are times to use them as described but I would take them with a grain of salt. Look past what has already been done and find a better way. Maybe your innovation will be the next pattern. Read more…